April 2021

Institute of Environmental Management + Assessment – Workers willing to take pay cut for sustainable employers

Almost nine in 10 (87 percent) millennials believe that “the success of a business should be measured in terms of more than just its financial performance”      Deloitte Millennial Survey (2016)

The business opportunity is huge as consumers increasingly seek more ethical products and services.  But, it requires bold leadership to pursue longer term greater gains.  It requires insight and understanding that the School Strikers of today are your potential customers and employees of tomorrow.  The younger generations have the commitment and energy to transform sustainable enterprises into the success stories of the 2020s!

“Society is demanding that companies, both public and private, serve a social purpose. To prosper over time, every company must not only deliver financial performance, but also show how it makes a positive contribution to society. Companies need to do more than make profits — they need to contribute to society as well if they want to receive the support of BlackRock.”      Larry Fink – CEO BlackRock (The world’s largest asset management / investment company).

90% of the studies on the cost of capital show that sound sustainability standards lower the cost of capital of companies. 88% of the research shows that solid ESG practices result in better operational performance of firms. 
   “From the Stockholder to the Stakeholder” by Oxford University and Arabesque Partners (2015)